Google Lens (free!) for all of your identification needs (2024)

By Mary-Jane Pilgrim, Master Gardener

If you’re outside enjoying the fresh air, and happen across a flower or bird or insect and you’re not sure what you’re looking at, a new feature from Google can help you out.

Google Lens lets you search what you see. Using a photo, your camera or almost any image, Lens helps you discover visually similar images and related content, gathering results from all over the internet.

Google Lens (free!) for all of your identification needs (1)

All you need to do is: On your phone, open the Google app and in the search bar, tap Google Lens. Point your camera at the flower to identify the plant. Swipe up to learn about the discovery.

On Android, Google Lens is likely already built right in — open the Google App or Google Photos app. Tap Discover or tap the Google Lens icon.

On Apple, Google Lens is part of the Google app — a separate app from using Google on Chrome, Firefox or Safari. Go to the App Store and download/install Google as a unique app if you haven’t already done so.

When you open the Google App, you’ll see a screen like this with the Lens icon. It’s your window to discovery!

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Last week, I went for a long walk and checked out a lot of the volunteer trees and plants along the rural roadway. Sometimes I wanted to verify an item I thought I already knew, but more often I wanted to determine the name of a common but name-unknown item. Google Lens scored on both fronts. Now if only I could remember all of those names!

Google Lens (free!) for all of your identification needs (3)
Google Lens (free!) for all of your identification needs (4)

If you have a bug infestation, use Google Lens to identify the bug if you can get it to sit still long enough!

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There’s plenty more you can do with Google Lens, too, including pulling the contact information from business cards, identifying unusual foods and almost anything else. It can also translate words on the screen into other languages, and read them back to you.

The ability of the app to actually CORRECTLY identify plants and bugs is pretty decent, and will get better over time. It helps to allow Google to use location services, so that it’s not searching through the entire rain forest to determine the name of the plant in your neighbourhood. You can also allow Lens access to your photos, so that you can identify items you’ve already taken pictures of.

Best of all, it’s free and will always be free. Try it!

Google Lens (free!) for all of your identification needs (2024)

FAQs

Google Lens (free!) for all of your identification needs? ›

Google Lens (free!) for all of your identification needs

Is Google Lens completely free? ›

Google Lens is a free Android app that uses image recognition technology to provide information about objects that it identifies.

How do I use Google Lens to identify? ›

Search with an image from your device
  1. On your Android phone or tablet, open the Google app or the Chrome app .
  2. In the search bar, tap Google Lens .
  3. Take or upload a photo to use for your search: ...
  4. Select the area you want to use for your search: ...
  5. At the bottom, scroll to find your search results.

Does Google Lens charge a fee? ›

App Overview

The app is available on both iOS and Android platforms, and it is free to download.

Is Google Lens safe or not? ›

Is Google Lens safe? Google say they identify and filter explicit results from Google Lens using policies such as Google SafeSearch guidance. You can control what Google does with your information when you use Lens.

How much does Google Lens cost per month? ›

Cost: Free | Platforms: Google Lens is an app available for both Android and Apple. Google Lens is a powerful and free app that can allow you to read out text from a sign, book or handout as well as translate text and even recognise objects.

How can I identify someone in a photo for free? ›

Bing is one of the top free facial recognition search engines, utilizing sophisticated recognition to detect and identify notable individuals from photographs and pertinent information about them.

What happens when you search with Google Lens? ›

You can get details or take actions on your photos, objects around you, and image searches with Google Lens. Lens can translate text into all Google Translate languages.

Can Google identify a picture? ›

Google Lens can identify real-world objects with your camera and find information about them. To use Google Lens with your camera, you must have an Android phone. You can also use Google Lens through the Google Photos app on your iPhone or iPad.

What's better than Google Lens? ›

Top 10 Google Lens Alternatives
  • Greenshot.
  • TinEye.
  • PictPicks.
  • CamFind.
  • Image Search.
  • PictureThis.
  • EagleEye.
  • FindClone.
Oct 9, 2023

Is Google Lens on my camera? ›

Yes you can -- enable Camera app > Settings > More settings > Google lens suggestions and point the camera at the code or use the QR code scanner quick tile.

Does Google Lens keep your photos? ›

Currently, the shutter button in the Google Lens app does not store the picture you take on your device instead, it is sent to Google for analysis, after which it disappears.

What are the ethical issues with Google Lens? ›

Google Lens could be used to invade people's privacy as it has the potential to recognize faces, buildings, and other objects. Furthermore, the technology could be misused to violate copyright laws and create malicious deepfakes. Finally, it could be used as a tool for surveillance and control.

Why was Google Lens stopped? ›

Well, you are not alone, my friend! There could be various reasons why your Google Lens is not working as expected. It could be due to a poor or unstable internet connection, outdated or corrupted Google apps, conflicting settings or permissions, or even a malware or virus infection!

Are Google Lens searches private? ›

Google Lens

Your search activity is only stored to your account if Web & App Activity is turned on and your actual photos will not be stored in Web & App Activity. Go to your Google Account to choose the settings that are right for you. Learn more.

How can I use Lens app for free? ›

If you haven't already, download the latest version of Microsoft Lens for free from the Google Play Store.
  1. Step 1: Choose what to capture. As soon as you open Microsoft Lens, you can choose a capture mode. ...
  2. Step 2: Take a picture. ...
  3. Step 3: Review and edit. ...
  4. Step 4: Save and share.

How to download Google Lens for free? ›

Step 1: Unlock your Android device, then find Google Play and tap it to open it. Step 2: Use the search box to search for Google Lens. Step 3: Click the Install button to download and install this app on your Android device.

References

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